Your customers see everything.
Now you can too.
Mysterio combines mystery shoppers, verified customer feedback, AI analysis and retail benchmarking to show brands what is actually happening inside their stores.
A new generation of mystery shopping for the Middle East.
Live experience signals
Demo Data · Riyadh, Jeddah, Dubai, Abu Dhabi, Doha, Kuwait City, Cairo, Manama
Four intelligence layers
See the experience your customers actually receive.
Observe
Mystery shoppers collect structured real-world observations.
Listen
Customer reviews and feedback provide continuous experience signals.
Understand
AI identifies sentiment, recurring patterns, anomalies and operational themes.
Improve
Brands receive prioritized insights, recommendations and measurable experience trends.
How Mysterio works
From one mission to measurable change.
Mysterio AI
Thousands of observations.
One clear story.
Sentiment Analysis
Understand positive, negative and neutral feedback.
Topic Detection
Automatically group recurring issues across thousands of reports.
Root-Cause Signals
Identify patterns associated with low experience scores.
Automated Summaries
Turn hundreds of reports into executive summaries.
Anomaly Detection
Highlight stores with unusual changes.
Recommendation Engine
Suggest operational areas worth investigating.
Mysterio Experience Score
One score. Configurable weighting.
Brands choose how much each category matters, then compare brand, region, city and store scores on the same scale.
87
/ 100 · Brand score
Reviews intelligence
Mystery visits tell you what happened.
Customer voices tell you how often.
8,429
Reviews analyzed
72%
Positive
18%
Neutral
10%
Negative
Trending topics
- Staff+14%
- Waiting Time-22%
- Cleanliness+8%
- Product Availability-17%
- Checkout-9%
- Product Knowledge+6%
Mysterio sees the experience.
COMERA connects it to the business.
A Mysterio alert — checkout experience down 12% across Riyadh — appears inside the COMERA dashboard next to staffing, footfall, sales and operational data.